Bayer Digital Campus Innovation Challenge
Leading pharmaceutical company Bayer is continuously innovating. In 2021, they used Agorize to innovate how digital technologies can be used in healthcare to improve people’s lives.
Executive Summary
When talent management meets innovation
Bayer, one of the world’s leading pharmaceutical companies, needs to innovate to stay competitive.
Like more than 60% of innovation and HR departments, Bayer’s teams expect transformation to generate growth opportunities.
But how could the company capitalize on the opportunities that arise from digitalization?
Bayer wanted innovative minds to submit ideas about how digital technologies can be used in science and healthcare to improve people’s lives.
With Agorize’s platform connected to a unique global community, Bayer organized an innovation challenge for graduate students.
They were asked to submit innovative ideas about the sector’s digitalization.
Bayer objective
Give participants the ability to propose innovative and disruptive ideas about the healthcare sector’s digitalization, leveraging a solution that accelerates valuable idea implementation.
How to drive cultural transformation while taking early talent along
Bayer wanted innovative minds to submit ideas about how digital technologies can be used in science and healthcare to improve people’s lives. With Agorize’s platform connected to a unique global community, Bayer organized an innovation challenge for graduate students.
Participant teams submitted ideas that fit in these themes:
Data science
What ideas did they associate with data science?
Agriculture
How would data-driven farming improve agriculture?
For Good
What did data science for a better life mean to them?
Cybersecurity
How would they associate Cybersecurity with Bayer?
The Solution
Accelerate the management of innovation and innovative talents, from identification to operational deployment.
To address Bayer’s team’s needs for a solution to accelerate valuable idea implementation, Agorize has deployed its crowdsourcing technology to identify and evaluate proposed ideas efficiently.
The platform integrates collaborative tools, and advanced features, and through it, mentors were assigned to participants to guide them in idea development.
Bayer’s team then used the voting and ranking features to collectively assess the proposals.
Participants benefited from a best-in-class experience, using collaborative tools integrated into the Agorize platform.
The Outcomes
Human capital management and innovation management complement each other to create a transformation dynamic.
Bayer successfully engaged over 1100 participants from 82 different countries who submitted 229 innovative ideas.
Finalists presented their most convincing pitch during the final event. They also won a trip to Bayer’s Life-Hub of their choice to Berlin, Boston, or Barcelona.
Using Agorize platform to manage innovation empowers the virtuous cycle of healthcare industry transformation.
