From an HR challenge to the launch of a new product: the PepsiCo adventure. The first global innovation game launched at PepsiCo took the employer brand from good to great.
In 2019, PepsiCo launched the “Next Big Idea Challenge“, an open
innovation challenge powered by Agorize. The goal: to bring
together all of the group’s employees around a large-scale project and to promote team cohesion around the world. The challenge was also a way to highlight and detect Talent inside of the company.
The Next Big Idea Challenge was a real success since it not only strengthened PepsiCo’s employer brand but also enabled the group to launch a new product on the market in the aftermath of the coronavirus crisis!
All employees, whoever they are, were able to propose innovative and disruptive ideas.
Working in teams of 2-5 people, employees could either decide to be:
by submitting a disruptive idea and getting heard.
by using their specialist skills and expertise to elevate their team’s idea to the next level.
by virtually investing cash to find the brightest innovation. The wisest investor also won a seat (and vote!) in the Grand Final.
The submitted ideas should respond to one of the following themes:
by identifying impactful, sustainable solutions for our products and planet.
by developing new products or enhancing existing brands that truly put the consumer at the center.
by improving current business models, processes and how PepsiCo operates.
3 teams were finally selected among 1117 candidates to pitch their ideas to senior leaders as part of the Grand Finale in New York
Watch the replay of Agorize X Pepsico webinar and get insightful tips and feedbacks from Sachin Jain, Pepsico’s Global Talent Management Director, on how to successfully combine a Talent Management & Innovation strategy!
Thanks to the open innovation challenge initially carried out to unite its teams around the world, PepsiCo was able to launch a promising new product in the aftermath of the coronavirus crisis.
This operation was a success: it reduced costs and risks and enhanced the employer brand while bringing teams together around a challenge.
No one knows your business better than your people!
The Next Big Idea Challenge was part of PepsiCo’s HR and Innovation strategy. Each employee was able to reveal his or her entrepreneurial spirit through a global, cross-business challenge.
The resilience of individuals is what structures an organization’s ability to overcome a crisis and get back to work during and after a crisis. Through this open innovation initiative, Agorize and PepsiCo proved that it was possible to bring together all the employees of a global group, and to create frugal innovation while limiting risks in the aftermath of a major global crisis.
Download a complementary copy and learn how Employee Driven Innovation (EDI) within an organisation helps overcome and regain function during and after a crisis.
Agorize comes from “Agora” and “Rise” and empowers companies and people from all over the world through Open innovation Challenges.
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